Welcome to the Experience Economy

15 Jul.,2024

 

Welcome to the Experience Economy

How do economies change? The entire history of economic progress can be recapitulated in the four-stage evolution of the birthday cake. As a vestige of the agrarian economy, mothers made birthday cakes from scratch, mixing farm commodities (flour, sugar, butter, and eggs) that together cost mere dimes. As the goods-based industrial economy advanced, moms paid a dollar or two to Betty Crocker for premixed ingredients. Later, when the service economy took hold, busy parents ordered cakes from the bakery or grocery store, which, at $10 or $15, cost ten times as much as the packaged ingredients. Now, in the time-starved s, parents neither make the birthday cake nor even throw the party. Instead, they spend $100 or more to &#;outsource&#; the entire event to Chuck E. Cheese&#;s, the Discovery Zone, the Mining Company, or some other business that stages a memorable event for the kids&#;and often throws in the cake for free. Welcome to the emerging experience economy.

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The board game is cardboard; the pieces are lightweight plastic. The special thing about No Stress Chess is that one side of the board is marked to remind you where to put the pieces to set up a new game, and a deck of cards instructs you on which piece to move, in a sort of training-wheels approach to understanding the game well enough to eventually make your own choices. Of course, using the cards means that you miss out on much of the strategy, but when my son was suddenly interested in learning to play chess, I found that the method helped me to quickly teach him (and refamiliarize myself with) the pieces and the rules of how to navigate the board. After maybe a dozen games, we graduated to cardless play. (We also recommend Lakeshore&#;s The Chess Teacher in our guide to gifts for grandparents as a set for the two generations to play together). The game is officially rated for ages 7 and up, but since the cards have diagrams as well as words, some pre-readers may be able to understand them. And as kids pick up the game, you can consider upgrading to one of our favorite chess sets.

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